Learn
From first words to big ideas, learning happens in everyday interactions. We create tools and opportunities that turn play into purposeful learning, helping children reach key milestones while keeping the journey fun, engaging, and parent-supported.
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Parent Workshop
Fisher-Price and AAP
Parenting E-Coaches
Parent
Workshop
Education
An event where parents can get parenting classes.
Description
Mission
These parent workshops are divided into two groups: parents-to-be and current parents. The parents-to-be group focuses on educating them in topics such as changing diapers, feedings, common problems/questions, the psychology of being a parent, and much more. The second group allows parents to bring their little ones for hands-on classes where they learn how to care for their children based on the stage of life.
The Parent Workshops reinforce our mission of empowering parents worldwide by fostering safe, fun, and enriching opportunities that support their little ones as they grow, play, and learn by providing parents with a professional support system where they can learn how to care for their little ones.
Our Difference
Similar to
Unlike other parenting workshops, which often have a clinical feel or don’t focus on life stages, Fisher-Price’s Parenting Workshops are unique in that they tailor to parents-to-be and current parents, focusing on specific life stages, hands-on learning, as well as psychology and real-life challenges.
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Birthing Centers
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Parenting classes by local Nonprofits.
Fisher-Price & AAP
Collaboration
Fisher Price and the American Academy of Pediatrician's partnership includes collaboration in product development along with education for parents.
Description
Fisher-Price will partner with AAP to develop physical products to support early childhood development. These products will include toys and gear created to ensure alignment with developmental milestones. Products that are created in collaboration with AAP will have an “AAP-Reviewed” seal along with educational inserts explaining specific skills the product supports.
In addition, AAP doctor offices will have cobranded educational pamphlets containing information such as milestone charts, developmental red flags to look out for, and “How to play” tips. As an added extension, Fisher-Price and AAP will come together to create educational content for parents, including videos and magazines to help them better support their little ones as they grow. Samples of the magazines can be found at pediatrician offices and can be purchased through the Fisher-Price & AAP website, where the videos can also be found and accessed for free.
Mission
The Pediatrician partnership reinforces our mission of empowering parents worldwide by fostering safe, fun, and enriching opportunities that support their little ones as they grow, play, and learn by providing parents with educational content and doctor-backed products to help in their child’s development.
Our Difference
Similar to
Unlike other similar partnerships that focus on developing only products or simply creating promotional products, our partnership provides parents with education through different forms, allowing them to choose how they want to learn. In addition, the products created in this partnership are functionally designed to aid each child’s milestones through the eyes of trusted pediatricians.
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Frida Baby partners with pediatricians
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Diaper brands promote their products at offices.
Parenting
E-Coaches
Services
Certified professionals would be matched to the parent’s parenting style to guide them through the first years of their child’s life. They provide advice, insights, and support through an online platform.
Description
Mission
Parenting E-Coaches are Fisher-Price certified professionals who have a prior childcare background from an educational standpoint, along with professionals such as therapists and psychologists who have also gone through an intensive training program through Fisher-Price. These coaches can be hired by parents to guide them as they navigate their new world as parents. The coaches offer advice, parenting lessons, and support throughout their parenting journey.
The Parenting E-Coach reinforces our mission of empowering parents worldwide by fostering safe, fun, and enriching opportunities that support their little ones as they grow, play, and learn by providing parents with a professional support system to assist in their parenting journey.
Our Difference
Similar to
Unlike other parenting coaches, the Fisher-Price Parenting E-Coach program is unique in that it combines a well-known, trusted brand with the expertise of certified professionals trained specifically in child development and Fisher-Price’s methodologies.
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Mariposa Education
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Freelance parenting coaches